According to NACS, transparency is the new cultural cool. Yep, we agree that transparency is the way to do business, but it’s nothing new to us. We conduct business with our customers with total transparency, and we’ve created a system that allows our petroleum marketers to do the same with their fueling customers. “Nearly five in 10 millennials say they return to brands they trust, according to a Concentric Marketing survey. Then, if they trust the product they bought and like it—more than eight in 10 say they’ll tell their friends about it […],” says the NACS article titled Crystal Clear.
According to an article recently written by Shane Dyer of Fuel Marketer News, fees have been increasing for many fleet card users due to fleet card processors buffering their pockets for the expected decline in fuel prices. Intevacon has maintained the same monthly access fee schedule since it was started in 2010. There are no additional interchange fees, site fees, or any other type of fee imposed on our customers to process transactions. Intevacon respects our customers, and we operate with integrity and transparency, regardless of fuel prices.
The way that Intevacon can help petroleum marketers enhance transparency is through the tools available in our system. Petroleum marketers are able to offer their fueling fleet customers with detailed reports, both on their invoices and through other special reports. Fleet customers have access to prompts that make transaction details clear as to which vehicle and driver was involved in a transaction, as well as odometer readings and product restrictions. What is more, online user access means that petroleum marketers can provide real time transaction information to their fleet customers, as well as the tools to update driver and vehicle information in real time.
When business owners are able to see clearly how their drivers are fueling their vehicles, they are more confident in their relationship with the petroleum marketer. “Instead of being scared by transparency, businesses should embrace it as way to improve service and increase customer loyalty,” says Entrepreneur.com in an article that also describes how employees are happier when businesses operate daily operations with transparency.
If you are looking to automate your house charges or switch fleet card providers, we’d love to talk to you about the Intevacon system at 678-739-4450 or firstname.lastname@example.org.